Posts

Showing posts from October, 2020

Why you need a website (and not just social media presence)

Image
"A fool is soon parted with their money." - P.T. Barnum Your future customers, colleagues, and clients feel the same way. Which is why they are leery when trying out a new provider, and it being crucial to present a professional and business-looking frontage to your sales leads and professional network. Would you trust a business that does not have a website? Do you look for a business in Google Search first, Facebook search second? Feel like you can't trust a @bigpond.com, @yahoo.com, or @gmail.com email used for business purposes? These are just a few of the barriers to entry small businesses sometimes choose to ignore and workaround on their own, thinking a mobile phone number and a Yellow Pages ad are all one needs to promote a business. That business model may have worked in the 80's and early 90's, but not today's internet-savvy customers looking for your services online. Whether they are Gen X or Millenials, internet literate clients expect some sort o...